Wednesday, March 10, 2010

An announcement was made yesterday that a 'wellywood' sign for Miramar Peninsula's western face was not only on the cards, but already under construction and in the early stages of execution. Oh my!

Here at Enjoy we're in a state of disbelief and shock. Disbelief, firstly, at the new heights of stupidity and short-sightedness reached by those writing the cheques here in the capital; and shock as to how uncreative and tacky these cheque-writers can be.

Wellington has earned itself a name as a hard punching antipodean film industry capital. I can think of no better way to undo it all, than to brand ourselves as an aspiring, B grade version of what might be considered the most dubious place on Earth -- the centre of the degeneration of human kind (sorry Hollywood, but let's face the facts). I hear Jackson saying that it's 'classic tongue-in-cheek Kiwi humour', but it might be more brown-nose than anything.

Sometimes being creative requires originality. Sometimes the simplest, most bold and obvious ideas are also the best. So, call me crazy, but how about 'MIRAMAR', or 'WELLINGTON'? Or maybe a host of giant creatures, dragons and king-sized apes beating each other about in perpetuity for all to see. Any sign will of course bring about the Hollywood connotation, but if there has to be one at all, why not let's be thoughtful about it. We've done some research, and some lovely folk have come up with alternative ideas, pasted below. I have to admit that a reclining, Glock wielding Jackson does have its appeal.



images taken from the 'hey let's not have a Wellywood sign in Wellington' faceBook group